Will Putney, well known producer from The Machine Shop has worked with some insane number of bands over the years. These include The Human Abstract, Thy Art Is Murder, After The Burial, The Acacia Strain, Stray From The Path, etc. It goes without saying that the man is a consistent and knowledgeable industry professional. As such, he’s opted to start up his own record label called Graphic Nature. Here’s the press release with all the current information you could hope for:
Producer Will Putney (Northlane, Stray From The Path, Counterparts) has launched Graphic Nature, a unique new imprint label within Equal Vision Records, and has signed Night Verses as his first band on the label.
“Night Verses is a great flagship band for Graphic Nature,” explains Putney. “They’re phenomenal musicians who write great songs, and they really have a style of their own. They are a band that doesn’t fit well into the normal channels and needed its own home. We’re aligned artistically and musically with the band, and their new songs feel like a breath of fresh air.”
Night Verses is currently in the studio with legendary producer Ross Robinson (Glassjaw, At The Drive In, The Cure) recording their sophomore full-length. The new album will put an emphasis on a presenting a fuller, darker ambience than their previous releases, with more effects, live electronics, experimentation and an overall massive sound.
Drummer Aric Improta elaborates, “Our instruments are sounding less and less like they’re traditionally expected to. At times, even the vocal patterns have become more rhythmic, painted with a wider array of colors both lyrically and thematically. Our collective focus has been to create a record that feels cinematic, something to get lost in, like we so often do when listening to our favorite albums. Retro-Futurism has also had a huge influence on the sound of this record as a whole.”
“We met up about a year ago with Ross and discussed what we valued in music, how we pictured the record sounding, and the overall importance of an album carrying an undeniable vibe from start to finish,” says vocalist Douglas Robinson. “He spoke with such a genuine tone and at times seemed to understand what we wanted more clearly than we did, giving us awesome suggestions on approach and the recording process. It just felt right. The combination of Ross’ unquestionable creativity and experience coupled with Will’s studio expertise made it an easy decision. It’s the perfect team to help bring this next release to its full potential, sonically and spiritually. We’ve spent about two years consistently composing new material for this record. Forty demos later, we’re anxious to see how these songs transform once Ross and Will step in and sincerely excited to see what we learn in the process.”
Putney adds, “I’ve been fortunate enough to have a career in the music industry where I’m able to help develop younger up and coming artists as a record producer. I’ve also come to realize there’s a hole that exists for bands that are a bit less “standard”. More often than not, labels are weary of taking risks on bands who don’t fit a certain sound or mold. Graphic Nature Records is founded on this idea, to provide an outlet for interesting and unique bands to release their work. It’s a more artistic approach to record making and releasing.”
“Dan Sandshaw and Equal Vision Records have steered the ship in this world for as long as I can remember,” he continues. “From Circa Survive, Coheed and Cambria, The Dear Hunter, Codeseven, all the way back to the days of Drowningman, Sick of It All, and Burn, they’ve constantly pushed forward exciting and genre-defining bands. Being able to operate as an imprint of EVR has given Graphic Nature the opportunity to hopefully continue this tradition of cultivating important records.”
Night Verses is comprised of Douglas Robinson (vocals), Nick DePirro (guitar), Reilly Herrera (bass), and Aric Improta (drums). The new album will also be mixed by Putney, and is expected to be released in 2016. To date, the band has toured and shared stages with the likes of Norma Jean, The Fall of Troy, Protest The Hero, A Lot Like Birds, letlive., and more.